It was a week where the big guys took centre stage. Due largely to all that stimulus talk, the PM jumped from a total of 18,926 media mentions last week to 35,079 this week, while Malcolm Turnbull leapt from 5,383 last week to 14,585 this week.

Julie Bishop went crashing out of the out of the top ten, and was curiously MIA due all that confusing economic talk. Stepping up in her absence were Peter Costello and Joe Hockey, who were both keen to promote the Opposition’s stimulus alternative/audition for the leadership position.

In the spirit of Valentine’s Day, Rudd placed three orders for $950 worth of long-stemmed roses to court Nick Xenophon, Steve Fielding and Bob Brown. Each of whom made a leap in prominence/relevance this week.

TW

Move

Position

Politician

Press Index

Radio Index

TV Index

Internet Index

Raw total

INDEX

1

0

PM

Kevin Rudd

1,000

1,000

1,000

1,000

35,079

1,000

2

1

Opp Leader

Malcolm Turnbull

358

527

380

336

14,585

400

3

1

Premier

John Brumby

177

236

418

161

8,750

248

4

-2

Cabinet

Wayne Swan

166

153

154

306

7,299

195

5

1

Premier

Nathan Rees

122

127

74

276

5,853

150

6

-1

Cabinet

Julia Gillard

127

101

126

206

5,092

140

7

9

Party leader

Bob Brown

70

72

248

106

4,400

124

8

*

Independent

Nick Xenophon

78

123

102

88

3,624

98

9

-2

Premier

Anna Bligh

121

99

120

79

3,435

105

10

*

Minor Party

Steve Fielding

60

137

65

81

3,381

86

11

*

Shadow

Joe Hockey

18

88

158

30

2,810

73

12

-4

Backbench

John Della Bosca

41

28

2

147

2,274

54

13

*

Backbench

Peter Costello

75

66

80

51

2,262

68

14

-2

Premier

Colin Barnett

70

72

68

42

2,118

63

15

-1

Cabinet

Lindsay Tanner

22

59

37

80

2,088

50

16

-3

NSW Opp Ld

Barry O’Farrell

15

69

10

52

1,622

36

17

-8

Premier

Mike Rann

49

59

26

30

1,421

41

18

-7

Cabinet

Peter Garrett

42

6

1

92

1,316

35

19

-9

Shadow

Julie Bishop

27

35

11

45

1,131

29

20

*

Backbench

Barnaby Joyce

14

39

36

22

1,090

28

Talkback callers were out in force this week with cheers and jeers towards Rudd and Turnbull’s economic responses. In the red corner caller Nick supported Kevin Rudd’s stimulus package, and says he has not heard a plausible argument from the Liberal Party about what they would do with the money. While in the blue corner, caller Neville is dead against Rudd’s stimulus package and says each government that comes in makes themselves unpopular because they are always paying the debt off caused by the previous Labor government.

Rank

Politician

Talkback

1

Kevin Rudd

668

2

Malcolm Turnbull

412

3

Wayne Swan

169

4

Joe Hockey

147

5

John Della Bosca

112

Audio of Christian Bale’s expletive laden rant on the set of Terminator Salvation to the hapless director of photography raced around the world. While a contrite Bale said he “was a punk” for the outburst, Gordon Ramsay was said to have been “f-cking impressed”.

Press

Radio

TV

Internet

Total

INDEX

Christian Bale

15

6

55

20

799

24

There’s more on the Media Monitors website.