Nine won thanks to The Voice which had another big night (2.827 million metro/ 2.003 million metro/ 824,000 regional). But it was again a win from the east coast, with Seven cleaning up in Adelaide and Perth and confirming that unlike Seven’s My Kitchen Rules (2.031 million national/ 1.411 million metro/ 620,000 regional), The Voice’s appeal is limited. Downton Abbey at 8.30pm averaged 1.798 million national/ 1.264 million metro/ 534,000 regional to win its timeslot. Mrs Biggs on Seven at 9.30pm had 737,000 national/ 500,000 metro/ 237,000 regional — enough to win the slot in metro markets, but a more than 50% turnoff from Downton Abbey.
Last week: Nine won overall, the main channels and tied the digitals (Go with 7TWO) in its best week for the year, thanks to The Voice and no other program. Nine’s overall win was less than a point, much closer than a year ago as Seven’s ploy of running My Kitchen Rules as a spoiler worked. Nine won Sydney, Melbourne and Brisbane. Seven had big wins in Adelaide and Perth as The Voice‘s fan base quickly contracted to the east coast markets. Seven won the regional markets through Prime/7Qld (both overall and the main channels) as The Voice and the NRL games on Friday night couldn’t haul Nine to a win for the week. There’s a long way to go, as The Voice runs until June.
Network channel share:
- Nine (33.7%)
- Seven (31.3%)
- Ten (16.8%)
- ABC (13.8%)
- SBS 4.3?%)
Network main channels:
- Nine (28.5%)
- Seven (25.3%)
- Ten (11.1%)
- ABC1 (10.2%)
- SBS ONE (3.7%)
Top five digital channels:
- 7TWO (3.4%)
- GO, ONE (3.2%)
- 7mate (2.6)
- Eleven (2.5%)
Top 10 national programs:
- The Voice (Nine) – 2.827 million
- 60 Minutes (Nine) — 2.268 million
- Seven News — 2.205 million
- Nine News — 2.069 million
- My Kitchen Rules (Seven) – 2.031 million
- Downton Abbey (Seven) — 1.798 million
- The Force (Seven) — 1.634 million
- ABC1 News — 1.227 million
- The Mentalist (Nine) — 1.075 million
- Dr Who (ABC1) — 1.066 million
Top Metro programs:
- The Voice (Nine) — 2.003 million
- 60 Minutes (Nine) — 1.606 million
- Seven News — 1.506 million
- Nine News — 1.426 million
- My Kitchen Rules (Seven) — 1.411 million
- Downton Abbey (Seven) — 1.264 million
- The Force (Seven) — 1.062 million
Metro/regional: Nine won because of another big night for The Voice in Sydney, Melbourne especially and Brisbane. Seven was solid elsewhere.
Losers: Ten’s The Biggest Loser (874,000 national/ 623,000 metro/ 251,000 regional).
News and current affairs:
- 60 Minutes (Nine) — 1.606 million
- Seven News — 1.506 million
- Nine News – 1.426 million
- ABC1 News – 813,000
- Ten News — 415,000
- SBS ONE News — 198,000
Morning TV:
- Weekend Sunrise (Seven) – 357,000
- Weekend Today (Nine) – 282,000
- Landline (ABC1) – 209,000
- Insiders (ABC1) — 194,000 + 61,000 on News 24
- Offsiders (ABC1) — 165,000
- The Bolt Report (Ten) — 164,000
- Inside Business (ABC1) — 153,000
- Meet The Press (repeat, Ten, 4.30pm) — 94,000
- Meet The Press (Ten, 10.30am) — 89,000
Top five pay TV channels:
- Fox Footy – 4.6%
- Fox Sports 1 – 3.5%
- Fox Sports 3 – 3.3%
- Fox Sports 2 — 2.3%
- Fox 8– 2.1%
Top five pay TV programs:
- AFL: Collingwood v. Hawthorn (Fox Footy) – 236,000
- NRL: Gold Coast v. Parramatta (Fox Sports 1) – 204,000
- NRL: Manly v. Cronulla (Fox Sports 1) – 195,000
- AFL: Port Adelaide v. Adelaide (Fox Footy) — 169,000
- AFL; Richmond v. Footscray (Fox Footy) – 160,000
Tonight: The ABC’s four or so hours of news and current affairs. The Kitchen and My Voice Rules on Seven and Nine (or is that Nine and Seven?). Nine also has House Husbands and Seven has Revenge (and brings back the old stager Grey’s Anatomy). Ten has The Biggest Loser and then Can of Worms. SBS ONE has Mad Men.
*Data © OzTAM Pty Limited 2013. The data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. (All shares on the basis of combined overnight 6pm to midnight all people.) Plus network reports.
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