Nine’s night — owned it thanks to The Block. Seven struggled and Ten was crushed — a main channel share on a Sunday night in prime time of just 7.8%. CBS can’t come too early.
Nine is guilty of oversell in the promos for last night’s 60 Minutes and the interview with Cassie Sainsbury. Surely there should be a law protecting the naive from themselves when confronted with the media. It wasn’t one of Liam Bartlett’s finest hours, or 60 Minutes, even though it rated well. Ratings click bait which added nothing to our understanding of the story except to confirm that Cassie Sainsbury is…a little confused. Her excuse about her phone (she can’t unlock it) is the same as “dog ate my homework”. 60 Minutes averaged 1.45 million people; helped by having The Block — 1.99 million — as the lead-in.
Little Big Shots on Seven continues to fade — mostly in metro markets (1.02 million people). The 631,000 viewers audience in the regions is yet another example where regional viewers are keeping Seven programs alive — Home and Away, for instance, is another. ABC TV’s Insiders with 522,000 national viewers was again the most watched TV program in mornings (and for the week). Intelligent political discussion out rates sports dissection on Nine and Seven (and the ABC).
In the regions Little Big Shots was tops with 631,000, followed by The Block with 604,000, Seven News with 567,000, Nine News, 447,000 and 60 Minutes was fifth with 417,000.
Network channel share:
- Nine (35.7%)
- Seven (28.8%)
- ABC (16.9%)
- Ten (12.0%)
- SBS (6.7%)
Network main channels:
- Nine (28.3%)
- Seven (18.8%)
- ABC (12.6%)
- Ten (7.8%)
- SBS ONE (4.7%)
Top 5 digital channels:
- 7mate (4.7%)
- GO (3.6%)
- 7TWO (2.9%)
- ABC 2 (2.5%)
- Gem, Eleven (2.3%)
Top 10 national programs:
- The Block (Nine) — 1.999 million
- Little Big Shots (Seven) — 1.653 million
- Seven News — 1.639 million
- Nine/NBN News — 1.531 million
- 60 Minutes (Nine) —1.457 million
- Dr Blake’s Mysteries (ABC) — 1.095 million
- 7pm ABC News — 1.046 million
- Sunday Night (Seven) — 1.014 million
- Grand Designs (ABC) — 806,000
- Australian Survivor (Ten) — 725,000
Top metro programs:
- The Block (Nine) — 1.395 million
- Seven News — 1.072 million
- Nine News — 1.071 million
- 60 Minutes (Nine) — 1.040 million
- Little Big Shots (Seven) — 1.022 million
Losers: Ten – terrible
Metro news and current affairs:
- Seven News — 1.072 million
- Nine News — 1.071 million
- 60 Minutes (Nine) — 1.040 million
- 7pm ABC News – 719,000
- Sunday Night (Seven) — 633,000
- The Project 7pm (Ten) — 301,000
- Ten Eyewitness News — 300,000
- The Project 6.30pm (Ten) — 237,000
- SBS World News — 134,000
Morning TV:
- Insiders (ABC, 373,000 + 149,000 on ABC News ) — 522,000
- Weekend Sunrise (Seven) — 471,000
- Landline (ABC) — 446,000
- Weekend Today (Nine) — 410,000
- Landline (ABC) — 446,000
- Sports Sunday (Nine) — 246,000
- Offsiders (ABC) — 233,000
Top five pay TV channels:
- Fox Sports 503 (3.3%)
- TVHITS, Foxtel Movies Premiere (2.1%)
- LifeStyle (1.9%)
- Foxtel Movies More (1.7%)
Top five pay TV programs:
- Cricket: Legends (Fox Sports 503) — 138,000
- Cricket: 3rd ODI, India v Australia (Fox Sports 503) — 118,000
- Top Of The Lake: China Girl (BBC First) — 86,000
- Lion (Foxtel Movies Premiere) — 58,000
- Selling Houses Australia (LifeStyle) — 58,000
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