Masked strangers unseat prime time heavyweights

Monday ended up being a good, quiet day and night — for Ten and Seven, but not for Nine which was squeezed across the day. From a weak set of figures for Today in breakfast, to a double attack in prime time from The Brownlow Medal telecast on Seven and 7mate (1.16 million nationally) which lasted for hours. From the other side the debut of Ten’s new The Masked Singer splashed with 1.56 million nationally and easily accounted for Nine’s The Block, which managed 1.11 million nationally. Ten added to the night’s entertainment with Have You Been Paying Attention seeing a nice boost to its audience (to 1.14 million) from the Masked Throated Warblers as the lead-in. Nine’s 6pm News (1.16 million) was again crushed by Seven (1.624 million). Karl Stefanovic’s This Time Next Year had a similar fate — averaging 593,000.

In regional markets it was Seven’s 6pm news with 613,000, then Seven News/TT with 580,000, The Chase Australia 5.30pm with 401,000, The Masked Singer with 400,000 and Australian Story with 373,000.

Network channel share:

1. Seven (34.7%)
2. Ten (22.7%)
3. Nine (21.9%)
4. ABC (15.4%)
5. SBS (5.3%)

Network main channels:

1. Seven (26.7%)
2. Ten (18.2%)
3. Nine (16.6%)
4. ABC  (12.1%)
5. SBS ONE (3.1%)

Top 5 digital channels: 

1. 10 Bold (3.0%)
2. 7mate (2.4%)
3. 7TWO (2.2%)
4. GO (2/0%)
5. ABC Kids/Comedy, Gem (1.9%)

Top 10 national programs:

1. Seven News — 1.624 million
2. Seven News/Today Tonight — 1.610 million
3. The Masked Singer (Ten) — 1.561 million
4. Nine/NBN News 6.30 — 1.239 million
5. Nine/NBN News — 1.166 million
6. 2019 Brownlow Medal (Seven) — 1.163 million
7. A Current Affair (Nine) — 1.150 million
8. Have You Been Paying Attention (Ten) — 1.146 million
9. The Block (Nine) — 1.118 million
10. Australian Story (ABC) — 1.069 million

Top metro programs:

1. The Masked Singer (Ten) — 1.162 million
2. Seven News/Today Tonight — 1.030 million
3. Seven News— 1.010 million

Losers: Nine — not in the hunt as squeezed on all sides.

Metro news and current affairs:

1. Seven News/Today Tonight — 1.030 million
2. Seven News — 1.010 million
3. Nine News 6.30 —941,000
4. Nine News— 892,000
5. A Current Affair (Nine) — 804,000
6. Australian Story (ABC) — 696,000
7. 7pm ABC News – 673,000
8. 7.30 (ABC) — 579,000
9. Four Corners (ABC) — 564,000
10. The Project 7pm (Ten) — 527,000

Morning (National) TV:

1. Sunrise (Seven) — National: 482,000, Metro: 299,000
2. Today (Nine) — National: 277,000, Metro 169,000
3. News Breakfast (ABC, ABC News) — 255,000
4. The Morning Show (Seven) — 243,000
5. Mornings (Nine) — 138,000
6. Studio 10 (Ten) — 80,000

Top five pay TV programs:

1. The Bolt Report (Sky News) — 71,000
2. AFL: 360 (Fox Footy) — 66,000
3. RWC: Wales v Georgia (Fox Sports) — 59,000
4. Paul Murray Live, Credlin (Sky News) — 52,000