Holey Moley
(Image: Holey Moley/Channel Seven)

Holey Moley is gone. The national audience for last night’s third episode fell under 1 million viewers (now considered the minimum for a hit), to average 883,000. That’s more than 41% down on the 1.51 million for the first ep on Sunday.

Sunday’s premiere was the third most watched program nationally and the top non-news program on the night. The second ep on Tuesday was the fifth most watched nationally and again the most watched non-news program. But last night it was eighth and beaten by the ABC’s returning Hard Quiz (901,000). Holey Moley retained the top spot in 25-54s and 16-39s, but it’s still cause for concern.

Seven’s 6.30 news averaged 1.48 million. Home and Away averaged 890,000. But by 7.30pm, and the start of Holey Moley, viewers were fleeing Seven. That is not a good look. All that money in the production and it’s dying in the ratings after three eps!

Meanwhile, Ten’s The Amazing Race Australia continues to fade — 604,000 viewers against the debut of 674,000. The ABC also debuted ;Aftertaste (a sort of Rosehaven with foodie bits) to 659,000.

Network channel share

  1. Seven (27.8%)
  2. Nine (25.2%)
  3. ABC (19.8%)
  4. Ten (19.6%)
  5. SBS (7.7%)

Network main channels

  1. Seven (19.7%)
  2. Nine (17.7%)
  3. ABC (14.1%)
  4. Ten (11.6%)
  5. SBS ONE (5.0%)

Top 5 digital channels

  1. 10 Bold (4.5%)
  2. 7TWO (4.0%)
  3. Gem (3.0%)
  4. ABC Kids/Comedy/10 Peach (2.8%)

Top 10 national programs

  1. Seven News — 1.530 million
  2. Seven News 6.30 — 1.482 million
  3. Nine News — 1.097 million
  4. Nine News 6.30 — 1.080 million
  5. 7pm ABC News —1.030 million
  6. A Current Affair (Nine) —916,000
  7. Hard Quiz (ABC) — 901,000
  8. Home and Away (Seven) — 890,000
  9. Holey Moley (Seven) — 883,000
  10. Travel Guides – Special (Nine) — 846,000

Metro news and current affairs

  1. Seven News — 979,000
  2. Seven News 6.30 — 964,000
  3. Nine News — 860,000
  4. Nine News 6.30 —835,000
  5. 7pm ABC News — 708,000
  6. ACA (Nine) — 650,000
  7. 7.30 (ABC) — 556,000
  8. The Project 7pm (Ten) — 437,000
  9. Ten News First — 360,000
  10. The Project 6.30 (Ten) — 276,000

Morning (national) TV

  1. Sunrise (Seven) — 468,000/292,000
  2. Today (Nine) — 298,000/204,000
  3. News Breakfast (ABC) — 293,000/198,000
  4. The Morning Show (Seven) — 229,000
  5. Today Extra (Nine) — 152,000
  6. Studio 10 (Ten) — 60,000

Top five pay TV programs

  1. Paul Murray Live (Sky News) — 63,000
  2. The Bolt Report (Sky News) — 61,000
  3. Credlin (Sky News) — 53,000
  4. Alan Jones (Sky News) — 53,000
  5. PML Later (Sky News) — 47,000