Ollie Wines Brownlow Medallist 2021
Ollie Wines of Port Adelaide after being announced as the 2021 Brownlow medallist (Image: AAP/Graham Conaty)

Last night’s Brownlow Medal broadcast — with Port Adelaide’s Ollie Wines taking out the win — averaged 1.16 million for three hours and won Seven the night. Elsewhere Nine’s The Block averaged 1.34 million, and 60 Minutes‘ report on Hillsong pulled in 936,000. The Masked Singer — the reveal attracted 813,000, up from the performance, 664,000. It’s a program the audience now understands very well.

The Brownlow saw Seven jump to a big win at the start of the week and the timing of the AFL grand final on Saturday night will see the network finishing with a bang, especially in faraway Melbourne.

In breakfast it was: Insiders, 689,000; Landline, 584,000; Weekend Sunrise, 474,000; Weekend Today, 346,000.

In the regions it was: Seven News, 563,000; The Block, 383,000; 7pm ABC News, 371,000; Nine News, 351,000; The Disappearance of William Tyrrell, 301,000.

Network channel share:

  1. Seven (36.4%)
  2. Nine (28.8%)
  3. Ten (15.0%)
  4. ABC (13.3%)
  5. SBS (6.5%)

Network main channels:

  1. Seven (29.2%)
  2. Nine (21.9%)
  3. Ten, ABC (9.8%)
  4. SBS ONE (4.1%)

Top 5 digital channels: 

  1. 7mate (3.3%) 
  2. 7TWO (2.6%)
  3. 10 Bold (2.5%)
  4. Gem (2.4%)
  5. GO (2.0%)

Top 10 national programs:

  1. Seven News  — 1.67 million
  2. Nine News — 1.37 million
  3. The Block (Nine) — 1.34 million
  4. The Brownlow Medal (Seven) — 1.16 million
  5. 7pm ABC News — 1.02 million
  6. 60 Minutes (Nine) — 936,000
  7. The Masked Singer – Reveal (Ten) — 813,000
  8. The Disappearance of William Tyrrell (Seven) — 702,000
  9. The Masked Singer (Ten) — 664,000
  10. The Newsreader (ABC) — 651,000

Top metro programs: 

  1. Seven News — 1.11 million
  2. Nine News — 1.02 million

Metro news and current affairs:

  1. Seven News — 1.11 million
  2. Nine News — 1.02 million
  3. 7pm ABC News — 677,000
  4. 60 Minutes (Nine) — 643,000
  5. Sunday Project 7pm (Ten) — 437,000
  6. Nine Late News — 347,000
  7. Ten News First — 285,000
  8. The Sunday Project 6.30pm (Ten) — 323,00
  9. SBS World News — 197,000

Morning (National) TV:

  1. Insiders (ABC, ABC News) — 689,000
  2. Landline (ABC) — 584,000
  3. Weekend Sunrise (Seven) — 474,000
  4. Weekend Today (Nine) — 346,000
  5. Offsiders — 385,000
  6. Sports Sunday (Nine) — 285,000